Recruit Students, Grow Your Enrollment
Reach the right prospects, at the right time, across multiple channels with digital marketing.
Fox Student Recruiting Solutions offers programmatic advertising, Google display advertising, social media advertising, email marketing, text message marketing, ringless voicemail, direct mail, list building and much more!
We customize a marketing solution around your needs and budget.
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Combine programmatic geofencing with the power of Google ads and social media to bring together school and student.
PROGRAMMATIC ADVERTISING
Programmatic advertising from Fox delivers advertisements to your target audience across all device channels. You generate leads by displaying your ads on mobile devices, tablets, desktops and streaming devices.
Serve static ads and stream video through connected TV and OTT providers like Spotify, Roku and Hulu.
You benefit from programmatic advertising because it targets ads using demographics. Target age, gender, income, location history, shopping habits, interests and much more.
Benefits of Programmatic Advertising
Our platform automatically places your ads on the best performing sites based on your demographic and target data. We monitor and adjust the campaign to maximize your budget and conversions.
You determine the ad spend before launching the campaign and the platform optimizes your ad placements to generate the most clicks/impressions/conversions. Even on a small budget, programmatic advertising could generate tens of thousands of impressions.
Programmatic Advertising allows you to promote products and services like cannabis, tobacco and other health-related promotions. Compare this to the strict policies of Google and Facebook ad platforms.
You can get extra granular with your advertising using programmatic ads. Draw virtual boundaries around locations and serve ads to mobile devices that enter the boundary. Read more about geofencing.
You can reach, at any given moment, 3.5 billion people across the Internet with programmatic advertising.
IP Targeting with programmatic advertising is great for B2B marketing. You can promote your products and services to your ideal customers and industries.
Contextual Keyword Targeting allows you to control the environment on which your ads display. You can place ads on websites based on the keywords contained within its webpages.
GEOFENCING FOR STUDENT ENROLLMENTS
Geofencing for education targets potential students in specific locations and shows ads on their mobile devices.
Geofencing brings your recruiting campaigns directly to the most relevant locations and prospects, linking you, the school, to those prospective students with the greatest need.
A virtual “fence” is drawn around your target locations and ads begin serving to potential students who enter and who have entered that location within the past 12 months. Once a mobile device, such as a smartphone, enters the specified area, the user will get targeted ads for 30 days.
Just about any physical location can be geofenced including buildings, streets, zip codes, counties, waterways and parts of buildings.
DIGITAL ADVERTISING
Raise awareness, promote your school and programs, generate leads using the power and reach of Google, Facebook and Instagram ads for recruiting students.
Even with a small budget, you’ll reach tens of thousands of prospects per day with digital advertising through Fox.
Serve static and animated digital ads across 90% of the Internet and mobile devices. Place responsive ads within news feeds for the best engagement.
Target potential students based on demographics like age, gender, income, etc., location, interests and more! You’ll work with a specialist at Fox to determine your ideal target audience.
Leave it to us! We’ll design, place and maintain your ads and provide daily reports.
AUDIENCE/LOCATION TARGETING
Target the people who are most likely to become your students. Combine your own data with behaviors, interests and location history to find the best prospects for your school. Win new students and gain market share.
EMAIL MARKETING
Drive potential students to your school with personalized emails and landing pages. We write, design, schedule and maintain your education marketing email campaign. It’s easy, affordable and effective!
Track who opens, clicks and converts. Send follow-up emails.
Email marketing landing pages for student recruiting provide a personalized experience for students. Landing pages always contain lead-gen forms that give you the data to convert generate applications.
Learn About the Efficiency of Real-time Digital Advertising for Recruiting
Schedule a time to talk with us.
